7 years of marketing experience; since launching Sui Generis Marketing in college, to brand development and promotions design for the wine bar, to most recently export market analysis and wine label development for the Hong Kong market.
Certified Specialist of Wine in the industry since 2013, as tasting room Lead Sales for a winery in Alexander Valley; and for the past 2 years the sommelier working the floor and managing the wine program at a wine bar in Alameda, including purchasing and the main point of contact for all distributor and brokerage sales reps.
Responsible for sales and financial numbers, grew weekly wine sales 57% year over year using inventory management, purchasing budgets, by the glass lists, staff training, tasting notes, and wine pairings. Worked with over 30 distributors, managing purchases exceeding $300k annually.
Speak 5 languages with high levels of proficiency in Portuguese, Spanish, Russian, and good proficiency in Mandarin Chinese. Graduated in 2012 with a degree in International Relations, with additional studies in Market Research, Financial Management, and elected to take additional economics courses in International Trade and Finance.